With every eCommerce platform you need to utilize email marketing. Using email marketing effetely you can have sales coming in with each campaign that you send out- which is definitely a goal.
Shopify email is included in the Shopify platform located under the Marketing navigation tab. It’s perfect for getting started building a relationship with your customers and educating them on what you offer.
With pricing, you are able to send 2,500 emails free each month with Shopify for free, after that you can expect to pay $1 for every 1,000 emails you send. You can send up to 5 campaigns per week and email up to 40,000 subscribers at a time. If you have more than 40,000 subscribers, you can use subscriber groups to split up your list.
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