One popular service that customers love is personalized products; adding a name, nickname, or favorite color goes a long way and gets them excited to go through and make the purchase. Adding this to your store means that you need to have a place for them to add text or images. And that it’s attached to the order for you to organize and fulfill properly.
With any Shopify plan, you have access to the “Buy Button” sales channel. If you have an external website or a blog, you can use Shopify buy buttons to embed your products. They display product photos, descriptions, and pricing letting customers purchase products from where they are plus all sales route to your Shopify dashboard so you never miss an order.